BARB 2.0 / CONVERSATIONAL AGENT / API MCP APP

Turn conversations into growth

MEET BARB

Proactive by default

The customer-facing agent that owns relationships—proactively engage, understand intent, and get work done. Driving more revenue, better customer experiences, and stronger relationships.

HOW IT WORKS

One Agent.
Three Roles.

A single customer-facing agent that acquires new customers, grows every relationship, and keeps them coming back.

WHAT BARB DOES

Actions that drive growth.

Barb doesn't just respond-it qualifies, books, follows up, answers questions, finds opportunities, and keeps every relationship moving.

Talk to sales

Instant Responses

Respond within seconds, answer questions, and ensure every inquiry receives immediate attention.

Quote Follow-ups

Automatically follow up on every quote until it's accepted, declined, or needs attention.

Appointment Management

Confirm appointments, reduce no-shows, handle rescheduling, and keep schedules running smoothly.

Payment Collection

Send timely payment reminders and recover outstanding invoices without awkward manual follow-ups.

Qualify Leads

Identify buying intent, gather key details, and prioritize opportunities before your team steps in.

Customer Onboarding

Guide new customers through every step, collecting information and sharing what's needed next.

Customer Reactivation

Reconnect with inactive customers using timely outreach that brings valuable relationships back.

Manage Customer Relationships

Stay connected with customers through proactive conversations that build trust and long-term loyalty.

WHY BARB

Built to own customer relationships.

Barb combines continuous learning, live business context, connected systems, and proactive decision-making to move every relationship forward.

01

Always Improving

Learns from every interaction, continuously improving conversations, timing, and business outcomes.

02

Connects Everything

Understands signals from your CRM, calendar, payments, website, and every connected system.

Always Improving
Always Improving
Connects Everything
Talk to Barb
Relationship Heartbeat
03

Talk to Barb

Give instructions naturally, provide live context, and let Barb handle the rest.

04

Relationship Heartbeat

Continuously checks every relationship, deciding what to do next and when to act.

GETTING STARTED

Start taking action in minutes.

Connect your CRM, customer events, and channels. Barb understands your business immediately, with no migration required.

API REQUESTPOST /v1/signal

{
  "signal": "quote_sent",
  "customer": "john@email.com",
  "source": "HubSpot",
  "take_action": true
}

ENTERPRISE

Never miss an opportunity.

From local businesses to enterprise teams, Barb provides the reliability, control, and transparency needed for customer operations at scale.

Human Approval

Review important actions before Barb sends them.

Complete Audit Trail

Every decision, message, and action is fully traceable.

Private by Default

Your customer data stays isolated and never trains other businesses.

Enterprise Ready

Built for millions of relationships with enterprise-grade reliability.