Ideogram is a generative media platform. You can use purpose-built creative apps, work with leading image and video models, or build your own workflow through one API.

What can I create with Ideogram's apps?

Ideogram apps handle focused production tasks such as removing backgrounds and objects and resizing creative for different formats. Explore all available apps.

Which image and video models are available?

The catalog brings Ideogram models together with models from leading research labs. Availability grows as new models are added to the platform.

How does the unified API work?

One endpoint handles authentication, usage, and billing across supported image and video models. You can switch models by changing the model string in your request.

Can businesses and creative teams use Ideogram?

Yes. Business and Enterprise plans support collaborative workflows, private generation, security requirements, custom models, and production support. Learn about Ideogram Enterprise.

Is Ideogram 4.0 an open model?

Yes. Ideogram 4.0 weights are available for local use and customization under the applicable license. You can also access the same model through Ideogram's platform.

Barb 3.0

Turn customer behavior into action.

Barb understands what customers are doing, identifies what matters, and takes the right action where it matters the most.

Powering millions of shopper across leading brands

THE PROBLEM

You're paying for traffic you never get to help.

Someone lands on your store, browses a few products, maybe compares two options, and leaves — without buying, without asking a question, without leaving so much as an email address. You have no idea it happened, and no way to reach them.

This isn't a small leak. It's most of your traffic, every single day.

98% of shoppers never identify themselves before leaving your site. (Optimizely)
2.77% average conversion rate in e-commerce. (Shopify, 2026)
$0 of that recovered by tools that only respond once someone reaches out first.

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One agent.
Three ways of impact.

Barb Vision

360° shopper visibility across all touchpoints.

Barb watches and unifies behavior signals across your storefront, support tickets, SMS, WhatsApp, and email — building a deep, 360° understanding of every customer.

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Barb Actions

Autonomous actions across your store and channels.

Barb goes beyond pop-up chat to execute real actions — updating orders, raising support tickets, and triggering omnichannel touchpoints on WhatsApp, SMS, Instagram, and Email.

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Barb Intelligence

Self-improving playbooks that grow revenue with you.

Barb analyzes 500+ behavior signals identifies situation, persona, and mindset of each visitor and craft self-improving playbooks that discover winning patterns and grow with you.

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Frequently asked questions

What is Barb?

Barb is an autonomous AI sales concierge for e-commerce. Unlike passive chatbots that wait for shoppers to reach out, Barb proactively analyzes visitor behavior signals in real time to understand hesitation and guide shoppers toward buying.

How is Barb different from traditional chatbots and pop-ups?

Traditional chatbots sit in a corner waiting to be clicked, while pop-ups interrupt visitors with static discounts. Barb monitors over 500 behavior signals in real time to decide when and how to intervene — delivering personalized recommendations, answering questions, and assisting checkout.

Does Barb work across multiple channels?

Yes. Barb operates seamlessly across your storefront, WhatsApp, SMS, Instagram, and Email. Barb Actions can also execute real-world tasks like updating cart items, issuing custom offers, and raising support tickets.

How does Barb's 3-triage framework work?

Barb evaluates every visitor across three core dimensions: Situation, Persona, and Mindset. Using these insights, Barb automatically crafts self-improving playbooks and runs continuous A/B testing to optimize conversions over time.

How long does it take to integrate Barb with my store?

Integration takes less than 5 minutes. Barb connects directly with major e-commerce platforms like Shopify, WooCommerce, and custom storefronts with a single script tag and Model Context Protocol (MCP) support.

Can high-volume and enterprise brands use Barb?

Yes. Barb is built for high-scale e-commerce brands, providing dedicated infrastructure, custom AI playbooks, enterprise-grade security, and dedicated account support. Schedule an enterprise demo.